Up to 50% off!

Don't miss out on some very special items at extraordinary sale prices. For a limited time!

With code: BOLDSALE
Men's T-Shirtsfrom £14.99Shop Now
Womens Topsfrom £14.99Shop Now
SaleUp to 50% offShop Now

Our latest items

Why Not Too Bold?

We believe in easy access to things that are good for our mind, body and spirit. That’s why we offer premium wardrobe essentials at accessible prices so you can look good, feel good, and do some good too.With a clever offering, superb support and a secure checkout you’re in good hands.

Smart ideas

We believe that the clothes you wear should make you feel confident and comfortable so you can show up as the best version of yourself, everyday. 

Outstanding support

Our customer support is second to none – users rave about how we don’t rest until every issue is solved to their satisfaction.

Secure checkout

With 128-bit SSL security with advanced encryption you are guaranteed that your purchases are safe.

Real talk from our real customers

Loyal customers, they don’t just come back, they don’t simply recommend you, they insist that their friends do business with you.

I just can’t recommend Shoptimizer enough. I feel like I’m on a first-name basis with some of the crew, they’re just so unbelievably helpful, no matter what the question. Their products are also so beautifully well made and easy to maintain, they’ll last for years to come.

Laura Fitzgerald

Every order from Shoptimizer has been an amazing experience. their site provides lots of detail so I know exactly what I’m getting and their customer support is just outstanding. I needed to swap an item for a different size and they arranged everything for me within 24 hours.

Kevin Walsh

Offer of the week!

Outdoor essentials from legendary designer Tom Woo available at 25% off for one week only. Don't miss out on this incredible deal!​

Our most popular products